The Association of Swiss Private Banks initiated a string of videos, that are uploaded over the months and present the private banking professions through the specialists who practice them. The intention is to provide a behind-the-scene look at these activities, that are too little known, yet essential to the economy. Today: an estate planning consultant.

The Association of Swiss Private Banks (ASPB) currently comprises 10 member banks with assets under management of more than 800 billion Swiss francs and employing approximately 8100 people across the globe, two third of them in Switzerland. Its permanent Secretariat is located in Geneva. The ASPB's primary mission is to establish and maintain conditions that support the development of the private and institutional asset management sector in Switzerland.

The members of the Association of Swiss Private Banks (ASPB) are Swiss private banks active mainly in private and institutional asset management, and regulated by the Federal Law on Banks and Savings Banks of 8 November 1932.